Amazon launched Prime Day last year. It’s one of those fake shopping holidays, like “Secretary’s Day” or “Christmas,” that businesses like to invent in order to goose sales. It was a little rocky last year, with the hashtag #primedayfail trending on Twitter and users complaining about the lack of exciting items available. Except for the giant drum of lube, which people seemed pretty jazzed on.
Prime Day II launches right now, and we figured that we’d try and help you sort through some of the chaff to get to the wheat. (The wheat is the good part, right?) We do this not only because we find this sort of thing valuable on other sites, but also—full disclosure—because it helps this site pay the bills. So below, you’ll find a running, living list of stuff that you may or may not want to spend your disposable income on, at shockingly low prices. (Presumably. We haven’t seen many of the actual deals yet, other than the “preview” ones that are clearly not the A-level shit.)
First of all, you have to be an Amazon Prime member to get these deals. If you’re not already, you can get a free 30-day trial by clicking here. A month is plenty of time to, say, watch both seasons of Transparent and purchase the Human Centipede box set. (That one will be on deep discount, but we don’t know how much it will actually be until the sale actually starts. Tricky, Amazon!) Here are some more things that will be on sale; we’ll update them with prices once they become available. Remember, if you click through to Amazon from any link on The A.V. Club and buy anything—not just what you clicked on—you’re helping us out.
Mad Max: Fury Road Blu-ray (10:35 a.m.)
Seinfeld Complete Series box set (11:35 a.m.)
Empire: Season One Blu-ray (12:35 p.m.)
Community: The Complete Sixth Season (1:35 p.m.)
Have fun digging—just pretend you’re at a cool record store and you have to dig through a lot of old Lionel Richie LPs to get to the Coltrane. Here’s a link to a complete list of active and upcoming deals. The upcoming deals don’t have prices on them yet. Let us (and each other) know if you managed to find any spectacularly good deals in the comments.